In the media sector, the Advertising standards authority (ASA) regulate advertising across all media whether its Social media sites, cinemas or websites in general ASA regulate every advertisement made and put out onto the sites.
The British board of film classification (BBFC) regulate and uniform the classification of film by using age rating in film.
The Office of communications (OFCOM) regulate content of all television programmes in the UK, They regulate the TV, Radio, fixed line telecoms, postal services and airwaves on which devices operate on.
The Pan European Game information (PEGI) regulate every game made and published by putting age rating on them to show the people whether the game would be graphical or family friendly for people to play with their families.
The Independent Press standards organisation (IPSO) which has replaced the PCC, regulates the newspaper and magazine industry. They monitor and maintain a code called 'The editor's code of practice'.
How does each body enforce its regulatory powers?
The ASA enforce their powers by claiming all of the advertising so that if one of the advertisements isn't truthful, respectful and accurate they will not allow the advertisement to be published.
The BBFC enforces their powers by putting age ratings of all films so that you know wether the content of that film will 18+ which normally would show graphical violence, nuditiy and more, or wether its universal (U) which would be able to be showed to kids and would be family friendly.
OFCOM enforces their powers by acting upon the powers and duties set for it by the parliament in legislation. Ofcom also have powers to enforce competition law in those sectors, alongside the Competition and Markets Authority.
PEGI enforce their powers by putting rating on Game discs to show whether there will be any violence be shown such as 'Call of Duty' or whether it will be a family friendly game such as 'Super Smash bros'.
The IPSO enforce their powers by handling to complaints and conduct their own investigations to find out whether the newspaper or magazine has disobeyed one of the code of practice.
What are the consequences of not adhering to the regulator's rules and codes of practice?
The Consequences for not adhering to the rules of ASA are that if the advertiser persistently run ads that breach the Codes, the broadcasters can be at risk of being referred by the ASA to Ofcom, which can place fines and even withdraw their licence to broadcast.
The BBFC's consequences of not adhering to the rules are that they will have to pay a fine and would be at risk of airing that certain film/media on the big screen as it doesn't follows the regulations set by BBFC.
The OFCOM's consequences include fining the programme makers and remove or shorten a channel's license to broadcast, for example when Shaun Ryder repeatedly said bad language during a live show of TFI Friday's, causing OFCOM to ban Shaun Ryder from appearing on live shows on Channel 4.
If a retailer or anyone breaks PEGI's rules and codes of practice, the consequences include imprisonment or a fine. For example, if a retailers sells a game that is Rated 15 to a 10year old, the retailer is in risk of getting a fine or imprisonment from PEGI.
The IPSO consequences include putting a fine on the articles or newspaper/magazine that has been produced, the fine can go up to £1million.
Why is it important to have regulation in the media industries?
It is important to have regulations in the media industries so that people don't advertise falsely or produce Media products such as TV shows, Films or game with inappropriate content and then later anyone could go and see it or play it. Regulations makes everything more accurate and reliable for consumers to buy
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