Our objective with this campaign is to raise awareness of
the issues surrounding crime in the local area (Croydon), whether its Gun/Knife
crime, Burglaries or Gang Crime and how crime affects families, Young people
and Elderly people across the Croydon borough and how we can prevent any more
crime happening.
Length of Film:
The Length of the film is going to be around 10-15 minutes long to show a wide
range of people and their opinions about the issue.
Film Completion:
08/01/16
Specific filming
dates and location:
2nd December 2015 – Croydon Borough (Croydon
Centrale, East Croydon Station, Whitgift Centre)
3rd December 2015 – Croydon Borough (Croydon
Centrale, East Croydon Station, Whitgift Centre)
9th December 2015 – Croydon Borough (Croydon
Centrale, East Croydon Station, Whitgift Centre)
10th December 2015 – Croydon Borough (Croydon
Centrale, East Croydon Station, Whitgift Centre)
16th December 2015 – Croydon Borough (Croydon
Centrale, East Croydon Station, Whitgift Centre)
17th December 2015 – Croydon Borough (Croydon
Centrale, East Croydon Station, Whitgift Centre)
Locations (is
Permission needed to film in these locations?)
The Locations for the film will be as follows:
Location
|
Permission Needed?
|
Croydon Shopping Centre (Centrale)
|
Not needed
|
East Croydon Station
|
Not Needed
|
Croydon High Street
|
Not Needed
|
South Croydon/Purley
|
Not Needed
|
Production Team: The
Key people within the production of the film will be me as I will be doing this
as an individual short film. The main location for this film will be the
Croydon High street as that is where you will see a lot of the people that live
within the local community.
Key Messages, Stories
and points that you wish to communicate: The Key message I want to
communicate across to people, is that Croydon can be a safe place if we all
work as a community to make it into a safe place and that not everyone can be
safe if we don’t work together. I would like to ask people whether they have
any stories that they wish to tell about when they have been affected by gangs
and crime, as this would show a really personal view of Croydon.
How you intend to use
the film? (Promotional, Educational, Brand Awareness, etc…): I intend to use the film for educational
purposes to show people that Croydon can be a safe place if we work together to
make it a safe place.
Target Audience:
My target audience will be people aged 15 and above, Families who have at least
1 Child and elderly people.
Music (What general
feel/ambience of music would you use? Is there a specific song you want? Is the
song Copyright cleared?): I would want to use music that might make the
audience feel relaxed, Calm throughout the background of the film to make the
music relate to the questions that I ask people.
Archive (Is there
media that is already captured that you would like in the film?): I would
like to images of statistics of recent surveys of crime in Croydon to make it
more factual and give people more facts about the Croydon neighbourhood against
other boroughs. I would also like to use some of the videos of the London Riots
to show how bad crime can result to when there is a lack of police officers on
the streets.
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